Bulk Orders or an Online Spirit Store? Which Option Is Right for Your School?

, by Megan O'Connell, 2 min reading time

Not sure whether your school should choose a bulk spirit wear order or an online spirit store? Learn the pros and cons of each option and discover which fundraising approach is the best fit for your PTA, PTO, booster club, or school community.

One of the first questions we get from PTAs and PTOs is:

"Should we do a bulk order or an online spirit store?"

The answer? It depends on your goals.

The good news is that both options can be successful—they're just designed for different needs. Here's how we help schools decide which one is the best fit.

Bulk Orders: Best for Maximum Savings

If your goal is to offer the lowest possible price to families, a bulk preorder is usually the way to go.

Families place their orders during a set preorder window, all of the shirts are produced together, and everything is delivered to the school at one time.

This option works especially well for:

  • Field Day shirts

  • School-wide spirit days

  • Back-to-school sales

  • Class shirts

  • Large school events

Because everything is produced at once, schools can often save money and offer lower prices to families.

Online Spirit Stores: Best for Convenience

An online spirit store gives families the flexibility to shop whenever it's convenient.

Parents can order from their phone, choose their size, and have items shipped directly to their home or delivered through the school, depending on the program.

It's a great option for schools that want to offer spirit wear all year long without asking volunteers to collect forms or organize hundreds of orders.

We often recommend online stores for:

  • PTAs and PTOs

  • Booster clubs

  • Sports teams

  • Teacher apparel

  • Year-round school merchandise

Why Not Both?

One of our favorite options is combining the two.

Start the school year with a bulk preorder to give families the best pricing. Then, once the preorder ends, keep an online spirit store open for anyone who missed it or wants to order later.

This gives schools the best of both worlds—great pricing upfront and year-round convenience afterward.

We're Here to Make It Easy

No matter which option you choose, our goal is to make the process as simple as possible.

We provide custom designs, help you choose the best products, and guide you through every step—from the first mockup to the final delivery.

Whether you're ordering 50 shirts for Field Day or opening a year-round spirit store, we're here to help your fundraiser succeed.

Every school is different, and we'll help you find the option that works best for your community.

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